Chief Marketing Officer
World Food Program USA
Jessamyn Sarmiento is responsible for developing World Food Program USA’s high-impact, multi-channel marketing and communications strategy and overseeing the design, integration and implementation of a broad range of advertising, marketing, public relations and communications activities. She and her team work to promote, enhance and protect WFP USA’s reputation and advance policy and fundraising goals that positively position WFP USA and WFP in the U.S. market.
Prior to joining World Food Program USA, Jessamyn led communications for the U.S. government’s arts agency, National Endowment for the Arts, where she led a strategic brand refresh, helped the agency navigate reputational issues and produced the twice Emmy-nominated video series, the United States of Arts. Before that, she served as senior vice president and partner at global communications firm Fleishman-Hillard, where she developed and managed a highly successful consumer marketing practice representing government, non-profit and international organizations. Her portfolio includes leadership positions at National Public Radio (NPR). Earlier in her career, Jessamyn was appointed by President Bill Clinton to serve in his administration, first at The White House and then the U.S. Agency for International Development (USAID).
Jessamyn’s work has been recognized with honors, including a Silver Anvil from the Public Relations Society of America and a Gold Quill from the International Association of Business Communicators, and others.